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Franchise Opportunity 411 Your resource for Franchise information.
Benefits to Franchising
Franchising takes a successful business and opens it in another territory. The franchisor's success is only limited by the motivation and talent of the new owner and the location in which the business is opened.
Studies have shown that a franchise is more likely to stay in business than a non-franchised business. In fact, over the course of one year, franchises have reported a success rate of 95 percent in contrast to the more than 50 percent failure rate of new, independently owned businesses. Past performance shows that a branded name and tested systems help the franchise business stay in business longer than individually owned businesses. Franchising gives you the advantage of increased visibility in the marketplace, better business name recognition, the power of group marketing and a dedicated team of people working on your side to improve business operations.
When you own a franchise, you don't carry the heavy burden of trial and error, but enjoy the flexibility and freedom of being your own boss. Successful franchisors have already worked out all the bugs in their business, made all the expensive mistakes, and implemented all the time and cost-saving solutions. You may also be freed of the expenses of stand-alone businesses as many franchisors provide the supplies, equipment and tools you need as part of your franchise contract.
Also when you own your own franchise, you have entered into a business partnership with industry experts. The franchisor has the market research and business acumen to support your operation and a staff that will consult with you on any questions or concepts. The franchisor will use their experience to help you build your business into a success.
Not only will you receive support from the franchisor, but you will also be part of an informal network that opens the door to a world of experience, ideas, and backgrounds of other franchise owners. This group of business owners sharing the same goals and objectives will become a powerful resource to you as you build your own business's success.
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